I have a beautiful wife and I spend my days working on things I’m passionate about. Any complaints I have can be filed under first world problems and I’m given wonderful, amazing opportunities every day.
I’m grateful for all I have. This little soapbox included.
One of my other endeavors (discovershowgo.com) is turning into a full-time job, which is yet another blessing. With the success of Showgo comes some decisions about how and where to spend my time.
I really enjoy writing this blog, but today marks my last post indefinitely. This is one of my hobbies that will be toughest to drop, as I really enjoy writing, learning and sharing for and with you all.
Stuck and I will continue to post from time to time, but we can no longer guarantee regular, timely posts.
We have a modest following at best, but we are both proud of what we’ve achieved and for the readers that check us out and interact with Don’t Advertise to Me. Thank you all!
My wish for you all this Thanksgiving is that you will find happiness and comfort in your family and friends.
Best wishes for the entire holiday season and the New Year. I hope our paths will cross again soon.
Posted by Jeff Osborn on November 28, 2013
Charities that don’t do what they promise.
I donate money, they send me stuff I don’t want. That is spam.
The humane society sends “gifts” and follow up letters at a rate that makes me wonder if my donation actually went to the cause I intended to support, or did I simply fund the production of crappy, future landfill items for myself? It feels a little bit like if you were to give Salvation Army Santa a $10 bill and as you walked away, he stopped you and threw $5.75 in pennies at you.
A few religious charities that will go unnamed are clearly selling or sharing my information. That one goes like this: I donate money in my mother in-law’s name for Christmas, they sell my name (or share it), I get spammed.
These two behaviors totally befuddle me. Because, guess what are the best two ways to guarantee I never donate to you again?
- Words by Jeff
Posted by Jeff Osborn on November 23, 2013
Stove Top stuffing is not only the most popular brand of stuffing sold in the US, but probably the only recognizable brand as well. At least that’s what I’m going with since I can’t even name another one (Kirkland Signature and other store brands don’t count). The point is, Stove Top on a Thanksgiving dinner table is like seeing Nike polo shirts on Tiger Woods and it fits the confident tone of this commercial.
Thus, I’m hardly offended when the Pilgrim in this spot claims that Stove Top stuffing makes Thanksgiving, Thanksgiving. It may be a bit exaggerated, especially since I, personally, am not a stuffing connoisseur, but since I can’t think of any real competing brand then fine, Stove Top stuffing can hold it’s title of staple. I concede the point, even with the Pilgrim so incensed, he feels he had to escape this calamitous affair.
However, the advertisers couldn’t help themselves from getting weird with this spot. Since they already have a goofy David Cross doppelgänger dressed in Puritan chic they thought it would be great for him to imitate scurvy convulsions, being it was the en vogue disease of sea travelers in the 1600s. Unfortunately, to the average TV viewer that doesn’t study pathology of diseases no longer affecting the general populace, this action looks more like the Pilgrim climaxing on a vibrating chair, or pleasuring himself with a pencil sharpener.
Normally, I’d chastise this commercial for throwing such an odd punchline at the end of commercial, but I find myself befuddled, because the joke is disturbingly funny and doesn’t appear to hurt the brand. Sure, it’s weird as hell, but as long as that Pilgrim doesn’t lay any “scurvy” hands on my stuffing, I’ll probably indulge in the Stove Top myself.
Posted by jrstuck on November 21, 2013
Just kidding, subscribe to the right and keep reading (thank you).
- Words by Jeff
Posted by Jeff Osborn on November 16, 2013
They’re right. Even though technically, I’m a suburbanite, I don’t get it from the badly mixed cut scenes of animals dubbed with human voices to the cartoon version of the subjects of American Gothic. It’s like the time my cousin hit a speed bump on his two wheeler and ended up with his nuts smashed against the cross bar; it’s a horrible wreck, but I’ll be damned if anyone is going to stop me from laughing till I pass out.
I can’t fault the basis of this website as creating more specific dating sites has become the in vogue thing in internet matchmaking. After all, if that beautiful buxom twenty-three year old cow herder turns out to be greasy, fifty-six, and a guy, at least he’ll be able to hold his own in a steamy convo about John Deere and combines. I’m sure that this website draws users like Christian Mingle gets the devout and gothic match.com grabs all the Robert Smith fans.
I just think if you want to convincingly attract users you don’t spend your marketing budget on TV spot that looks like some high school senior submitted it to barely pass his senior project or that some local access show rejected in the mid 90s. Rather than try to be clever, just put a banner on screen and overdub a quick audio of some farmer sounding type giving the site a shoutout. Hell, he can even remind us city folks of our inability to get it.
Best Worst Line of the Entire Spot (0:05):
“Do you think they will ever find us true love?” No Mr. Cow, because bestiality is illegal.
- Words by Stuck
Posted by Jeff Osborn on November 14, 2013
Back in the 1990s Airwalk jumped from a young, middling shoe company to one of most dominating footwear firms on the planet.
Malcolm Gladwell wrote about the little engine that could – their successes and failures – in his classic exploration of epidemics, The Tipping Point.
Airwalk rose on the back of focused messaging and edgy, gutsy advertising. Not long after, they slipped on the back of growth and all the hazards that come with trying to do too much, too fast. It makes sense. They had to come back down to ground at some point. Because, you know, gravity.
At the height of their powers, Airwalk was pumping out advertisements that did not just promote their brand but tapped into the veins of their target market. They struck a nerve in a big way. They took a look at what the market offered and what was missing. Then they hit all the right notes with risky, sexy, funny ads – print, television and otherwise – and climbed high in the apparel world.
For me the two big takeaways are: The only thing in this world that matters are people (and what they want) and trajectory matters.
Enjoy a few of Airwalk’s classic ads while you think about how you can not just connect with your audience, but improve their lives.
- Words by Jeff
Posted by Jeff Osborn on November 13, 2013
First thing’s first: It’s 11/12/13 and that kind of thing is rare. Take a moment to do something you wouldn’t normally do – talk to you boss about that promotion you deserve, surprise that someone special with a gift, talk to a stranger on the bus. Ok, now on to today’s movie trailer:
The name of the animated movie game is, “appeal to kids and parents alike.”
In other words, try to be like Pixar and share stories that delight and enchant children, while entertaining parents with clever jokes that fly over the heads of the little ones.
We will not no for sure until Thanksgiving, but Disney’s trailer for their upcoming Frozen offers the potential for that wonderful, magic formula.
The film will be what the film will be, but I was happily surprised by this trailer and the entertainment this winter-time film could offer for animated feature fans of all ages.
And if this official trailer has not managed to convince you, try this scene clip, which manages to use physical comedy on multiple levels in a way that reminds me of some of Pixar’s best animated shorts.
- Words by Jeff
Posted by Jeff Osborn on November 12, 2013