Technology is opening up opportunities all around us, all the time.
it is possible to see these changes as doors closing (ask the music and print industries), but do not be fooled: doors are only opening.
Could an American been convinced in 1995 that Blockbuster would be challenged as the movie rental king, falling from the top of it’s market, to hardly relevant, to bankruptcy in the next 10-13 years?
It is amazing to think that not too long ago Netflix was it. Netflix was the top of the movie rental pyramid very recently – renting movies had been revolutionized, thanks to technology, Marc Randolph and Reed Hastings.
Mobile computing devices quickly made the web technology that made Netflix less relevant, and out of nowhere came Redbox.
It is difficult for most people to imagine what will come along next to dethrone Netflix and Redbox. It might be 15 years, or it might be 15 minutes.
The key is to understand new technologies and where they are going. Otherwise new ideas become another person’s catapult and all of the marketing dollars in your war chest cannot keep you from joining Blockbuster on the island of forgotten toys.